Earlier this month the Daily Mail beat a quiet retreat and dropped its faltering campaign against Channel 4 and The Big Fat Quiz of the Year.
But having seen off the Mail's protests it seems Channel 4 isn't ready to now let the paper forget the debacle. Last night Channel 4 taunted the Daily Mail and the handful of readers who were recruited to complain to Ofcom.
Introducing a new series of 8 Out Of 10 Cats, Channel 4's on-air announcer warned "readers of morally questionable newspapers" that the programme "contains comedy".
Touché.
See:
The Daily Mail's 'Big Fat' storm in a teacup
Why Ofcom should now ignore 'Big Fat' complaints
The Daily Mail limps on with 'Big Fat' campaign
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