The success of the Daily Mail's website has been well discussed. The incessant churn of picture stories, quirkies, celebrity gossip and photos of pandas and cats is clearly giving people what they want. But it seems the Daily Mail is becoming increasingly lost for words when it comes to explaining the deluge of photos it is flooding the web with. In fact, it seems barely an article goes by without the Mail using the ubiquitous "Write caption here" holding text, even when the protagonists are really quite well known. Here's a selection of recent examples:
Now, I definitely recognise the chap on the right in this next pic... don't tell me, don't me... oh you haven't:
Sometimes the Mail's sub editors might be as lost for words as the rest of us as to why they're running a particularly story, but when it comes to funny photos of globetrotting gnomes, there is a law which says you have to use "No place like gnome". But oh no:
It's easy to imagine the caption writer had passed out through a cuteness overdose while thinking of a caption for this picture, if only they'd collapsed on the 'w' key they could still have managed an 'awwwwwwwwwww':
Dannii Minogue isn't the easiest name to spell (I remember it by saying out loud, repeatedly: 'Dannii Minogue has two eyes') but they've not even tried here:
This picture also managed to eVader caption:
This one is an active Mount Etna - a tabloid certainty, you would think, for a caption such as "hot stuff" or "letting off steam"... but the Mail was having none of it:
To be fair, I have no idea who these two people are either:
And as for footballers, they're all the same aren't they. Who needs to worry what their names are:
The same is true of football managers, though Stoke boss Tony Pulis even displayed some handy initials to help them on their way:
And this is just the moon, we all know that without needing to be told:
Nice ass:
You could say the quality of captions is going downhill quickly:
And the rain this week has left us all speechless:
Write comment here
Posted by: Pholloway | Apr 29, 2012 at 12:21
What about this? A masterpiece of the genre, I'm sure you'll agree. http://www.dailymail.co.uk/home/you/article-1199868/Emma-Watson-style-notes.html
Posted by: nick | Apr 29, 2012 at 12:26